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What Is Whisper? The App That Claims Gwyneth Paltrow Is A Cheater

Feb 20, 2014 at 8:37 AM Chime in now

What Is Whisper? The App That Claims Gwyneth Paltrow Is A Cheater

THINKSTOCK

Rumours are swirling that Gwyneth Paltrow, the Goop editor-in-chief, is having an affair on her husband, Coldplay frontman Chris Martin. The "other lover" is supposedly entertainment lawyer Kevin Yorn.

And while fans and foes of the blond-haired actress debate whether the accusations are true, we here at iVIllage Canada have another question: What is Whisper? (The app that was used to out her alleged cheating ways.)

News of the affair was posted to Twitter via Whisper's editor -- a former Gawker employee -- Neetzan Zimmerman.

Read the Tweeting profile in question and you'll see a bio that reads, "Where the truth lives." Uh, great. So what on earth is this thing?

Whisper is, as Tech Crunch points out, a social sharing startup that encourages people to share secrets anonymously online; a similar app, Secret, is also available for download. As Forbes points out, these apps are a lot like SnapChat, Facebook and Twitter, but they promise a person's identity will never be revealed; they "[remove] all social barriers to the truth, liberating those posting."

The devil in these apps is, of course, in their details. According to The Toronto Star, Whisper tracks users and assigns each a 40-character code (this is so they can ban users who do anything profane). The paper goes on to report: "In its privacy policy, it states that it collects device identifiers (known as UDIDs), web browser information, operating system, ISP, and what pages you view." So it's easy to question whether the services are truly anonymous. 

Which brings us back to the Gwyneth cheating allegations. If the "intel" Whisper received is true, we're gonna bet Paltrow, with all of her power (remember, even Vanity Fair stopped writing an article on her), will be able to find out who claimed she's having an affair. From there, she'll be able to legitimiately expose the meme creator as a friend or foe.

Then again, as Business Insider points out, these allegations and the buzz around Whisper (and even Secret) may die out -- largely because these anonymous apps hold no one accountable for what they share. Can what is posted really be believed? Their headline about the story: “A Post On Anonymous App Whisper Claims Gwyneth Paltrow Is Cheating On Her Husband, And None Of Its Users Care.”


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